Apple's Secret Weapon Against Grammarly: iOS 27 Could Kill Third-Party Writing Apps
Well, this is pretty wild. A new leak about iOS 27 suggests Apple's working on something that could seriously shake up the writing app world. According to The Mac Observer, Apple might be building Grammarly-style grammar and writing suggestions directly into the iPhone keyboard.
Honestly, I'm not surprised Apple's going this route. They've been slowly absorbing third-party app features for years now. Remember when we all needed separate weather apps? Or when Spotlight search was basically useless? Apple has this pattern of watching what works in the App Store, then building their own version right into iOS.
The leak doesn't give us tons of details, but it sounds like the new autocorrect system would go way beyond just fixing typos. We're talking about grammar suggestions, style improvements, and maybe even tone adjustments. That's Grammarly territory right there.
From a user perspective, this could be huge. I think most people don't want to download a separate app just to write better emails or texts. Having those features baked into the keyboard makes sense. No more switching between apps or dealing with third-party keyboard permissions that never quite work right.
But here's where it gets interesting for businesses like ours at FmaTRMarket. We sell Grammarly subscriptions for $45 per year (way cheaper than the $144 US price), and I'm wondering how this Apple move might affect demand. Sure, Apple's version will probably be more basic at first. Grammarly has years of AI training and features like plagiarism detection that Apple won't match overnight.
The timing is curious too. iOS 27 is still pretty far out - we're talking 2026 at the earliest. That gives existing writing apps time to evolve and find new ways to stay relevant. Grammarly isn't just sitting around waiting to get crushed by Apple.
What worries me about Apple's approach is privacy. Grammarly processes text on their servers, which some people don't love, but at least you know what you're getting. With Apple, everything will probably stay on-device (which is good), but their AI might not be as powerful as cloud-based solutions.
And let's be real - Apple's first version of anything is usually pretty basic. Remember Siri when it launched? Or Apple Maps? It took years for those to become actually useful. The writing assistance space is competitive and complex. Not gonna lie, I think Grammarly and similar apps have at least a few more years to prove their worth.
For now, power users and professionals will probably stick with dedicated writing tools. The built-in Apple version will be great for casual users who just want their texts to sound better. That's actually a pretty good division of the market if you ask me.